The second stage of AUROOM Design Talks embraced a hands-on format where theory met real experience. Instead of traditional lectures, there was interaction, testing, and full participation.
Elica — an Italian kitchen appliance brand specializing in innovative extractor hoods and cooktops — presented its products in a fully functional environment. What made this stage unique was that the designers prepared the meals themselves, allowing them to directly evaluate the ergonomics, power, and visual integration of the equipment. The kitchen was not just a showroom — it became a true working space.
Over two days, two breakfasts and two lunches were organized. Each session gave participants the opportunity to experience how thoughtful design and modern appliances function in real use.
In addition to the kitchen experience, the following brands were presented:
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Bette — German-made bathtubs, shower trays, and washbasins crafted from glazed titanium steel, with a 30-year warranty. German precision and endless possibilities.
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Laminam — one of the world’s leading manufacturers of large-format ceramic surfaces, offering advanced solutions for cladding, furniture, and interior applications.
AUROOM Design Talks is more than just lectures and inspiration. It’s about working with materials, discussing details, and taking part in the process. This format enabled designers to not only discover new products but also evaluate them in practice, discuss real-world applications, and share professional insights.
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Participants of the second stage of AUROOM Design Talks — designers, architects, and brand partners — gathered in a warm and professional atmosphere.
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Italian brand Elica showcased its innovative kitchen appliances and extractor hoods — participants had the chance to test the equipment firsthand while cooking.
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Over the course of two days — two breakfasts and two lunches, prepared by the designers themselves — the kitchen turned into a true laboratory of ideas and practical solutions.
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Brands Bette, Laminam, and Elica became focal points of discussion: from aesthetics to functionality in interior design.